WhizFish

February 21, 2011

Mobile Marketing: Is There Any Other Kind?

Filed under: Uncategorized — whizfish @ 7:17 AM

Everyone has their head buried in their cell now. From kids to senior citizens they are texting, searching the web, playing games, making appointments and buying stuff. Our mobile devices organize our whole life and they are the primary communication tool with the world.

Does it make sense to communicate with customers and prospects through this device?

Of course it does!

 

Think about this:  87% of the U.S. has a cell phone, 95% of cell phones have texting capabilities, and, on average, text messages are read within four minutes. If you own or manage a business there is no choice but to put a mobile marketing plan in place, NOW.

SMS, short message service, commonly known as text message marketing/advertising is quickly becoming the most accepted form of direct marketing by both consumers and businesses. In fact, the New York Times calls it the most powerful advertising form ever.

Why?

Because a business owner can send a message to a customers’ cell at the very time they are making a purchasing decision on a device where the customer is sure to see the message.

Consider the opportunities:

  • Everyone carries a cell with them at all times
  • Response rates to text messages are phenomenal
  • Messages are welcomed by customers and prospects
  • It is easy and fast to start a campaign
  • Text messaging is far less expensive and more powerful than other advertising

Are you ready to jump into the mobile revolution? Contact us. We’ll show you what to do.

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